Zheng he xing xiao chuan bo : Schultz, Don E

Title

Zheng he xing xiao chuan bo : Schultz, Don E

Publication date: > 2002

Topics: Communication in marketing

Publisher: Beijing : Zhongguo wu jia chu ban she

Language: Chinese

Title (alternate script): 整合行销传播

Item Size: 969.9M

4, 279 pages : 21 cm

Translation of: Integrated marketing communications. Lincolnwood, Ill. : NTC Business Books, 1992

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